Thursday, 20 March 2014

My Feature Benefit

Hey bloggers,

Every product and every person has a "feature-benefit" that offers an identifiable and distinguishable benefit for their customer or client. There is always one dominant feature that sets one apart from everyone else. While I may depend on people and camaraderie too much, am too self-critical at times, and narrow my focus too much when in "accomplishment mode," these weakness never overshine my determination and ability to be sensitive to how others are feeling. With the combination of these two attributes I am very effective and successful in groups and at all tasks at hand. If one is placed on a team with me, desirable results will be achieved and all group members will be heard and able to deliver their strengths to the group. I invest a great deal of my energy in others and will always stay true to my brand when facing new obstacles. The brand I have created over the past 20 years has its flaws, but it will deliver organized and high quality results while always keeping in mind my team members and my client. The client's desired outcome and success is always at the top of my priorities.

Best,
Jennifer

Congruence? Or Completely Off?

Hey bloggers,

One of the biggest questions out there is whether self-perception is the same and reality's perception. Although people may feel they know their self and how them come off, there are times that it does not match how others perceive you. In the end, it does not matter what you think of yourself, because people's perception of you is the reality. This is not saying that what my friends and family say is completely true, but it is how the world sees me. This speaks volumes. I feel grateful that there is congruence between my internal and external analysis. I, thankfully, will not need to reposition myself. I am aware of how I am perceived within reality. I take pride in this, because I feel there are many people out there that are not aware of the perception they give to the rest of the world.

Best,
Jennifer

External Analysis

Hey bloggers,

I have asked many close family members, friends and confidants a bunch of questions in order understand what others think of me. Knowing people's perception helps one understand what reality is. I truly appreciated hearing the honest responses from these important people in my life. Some of the most in depth and honest responses came from the following: my brother, both my parents, my grandparents, my two best friends, and my future sister-in-law.




Although all of the responses where unique and different many of them had a lot of commonalities and overlap. When my family and friends were prompted to describe me, many of them talked about my self-confidence, maturity, great memory, ability to create and nurture relationships, motivation, sensitivity towards others and their feelings, and finally approachable and friendly demeanor.

Strengths:

Several of the responses talked about my determination and results driven capabilities. My family and friends discussed my ability to not let obstacles restrict me from achieving the results I desire. This strength allows me to accurately assess, analyze, articulate and act appropriately for the task at hand. My father noted that I most likely observed and embraced this strength from my mother and grandmother. He joked that I am a third generation recipient of this capability.

Another strength that was elicited from the responses was my EQ (emotional quotient). Which is a person's intelligence in regard to theirs or other people's emotions. This is the ability to control and monitor what they or other people are feeling. This allows me to be sensitive to how others are feeling and act accordingly. One response stated that this is the strength that makes me the most unique since it is far more rare and valuable than smarts and hard work.

The last strength that majority of the responses noted was my personable and mature demeanor. Many of the responses spoke about how this extended past my peers but into professionals, educators, and even strangers. I am able to understand the value of relationships, as well as maintain and nurture them. This is a characteristic I share with my brother and we both have received frequent compliments about this trait by numerous people.

Weaknesses:

Although one does not love hearing about their flaws, I did find it incredibly valuable to hear where I need improvements. No one is perfect, but everyone can strive to better themselves in one way or another, and hearing about one's weaknesses allows them to change them for the future.

Numerous of the responses noted that I take a little too much comfort in the camaraderie of groups. Sometimes my desire to join or fit into a specific "group" outweighs what I would normally find happiness in. In addition, I am not one to take a "solo route" despite my desire to be viewed as independent. Although this is one of my biggest downfalls, I was reassured in the responses that this is something that everyone struggles with, especially people that are into their own. My older brother, who I look up to, even admitted in his reply that he has struggled with this, even as of recent. I personally have noticed that this weakness has become more apparent while studying abroad. Being thrown into a different country with a large group of strangers has been a little tough for me. I have been working hard to find a group of people that works for me, but I can see that there have been times that my attempts to join a group has hampered where I would normally find happiness in this once-in-a-lifetime adventure.

The last negative characteristic I possess identified by my family and friends is that I am too self-critical. This is characteristic that I am very much aware of and would really like to change about myself. This weakness becomes very evident when I am in new and unfamiliar situations. When my comfort level is disturbed this causes me to become hyper-focused on my actions and relationships. Although it is good to be critical of one's self in order to improve over the years, being too critical can be destructive.  One of the recent events that made this weakness apparent to me was when I interviewed with Illinois Business Consulting. After each round of interviewing I would over analyze everything I did throughout the interview. This causes me to psych myself out and make me think negatively about my own abilities and actions.

Overall, I found it incredibly fascinating to hearing all the responses from my friends and family. It has given me a better insight to myself.

Best,
Jennifer



Internal Analysis

Hey Bloggers,

Part of figuring out what your brand is understanding yourself and looking inward. And so, here is my internal analysis. When I took a step back and truly looked at myself I saw a variety of attributes that contribute to who I am.I find many strengths but also many weaknesses.


Strengths:
Some of my personal strengths include determination, strong work ethic, the premium I place on family, history and tradition, and finally my mature demeanor.

My determination and my strong work ethic go hand and hand. I have always had a passion to be successful. and I use my determination and work ethic to achieve all my goals to the best of my ability. I do not let things create barriers in my life. I see what I want the end result to be, and then work hard to accomplish this outcome.

The second aspect about me that I see as a real strength is the premium I place on family, history and tradition. I personally do not think many people would see this as a strength, but I believe it is what powers all my ambitions and passions in my life. Having something that is the cornerstone of my life and future is a true strength because there are many people out there that do not know what drives them in the world.

For as long as I can remember, I have been told time and time again by people that I am very mature. Even at times when most people my age are at their most immature period of their life, I have been said to be mature. For the longest time I did not see this as much of a strength but merely another aspect about me. As I have gotten older, I see how this is really an asset because I am able to communicate with people of all ages, whether they are a couple years my junior, a couple years my senior, or even many years my senior. I am able to adapt my demeanor for the appropriate audience I am conversing with.

Weaknesses:

I think my biggest weaknesses are my people-pleasing mentality, how self-critical I am, and sometimes my drive causes me to miss the what is happening in the present.

Although many people may view the desire to make others happy as a strength, this sometime interferes with what may be the course of action that is best for me personally. This is something that I need to find a balance with. I personally believe that this can be a strength if I am able to not let making others happy hinder my own happiness. Until I am able to achieve this it will continue to be a weakness because it sometimes hampers my ambitions and personal success.

Another one of my weaknesses if how critical I am. My self-critical attitude causes me to lose my self-confidence and it makes me over think my actions and interactions with people. This becomes very apparent when I am in new and unfamiliar territories. With college and all the new experiences that accompany it, this weakness appears more often than ever before in my life. For the future I believe that I need to develop a level of comfort in new and unfamiliar territories, as I am able to do this my self-critical attitude should start to diminish.

My last weakness is the fact that my drive sometimes causes me to miss what is happening to the people and the events around me. I would not go as far as to say I am narrow minded but that my mindset is fully directed to what I am trying to accomplish. Overall, I think this weakness is purely a natural consequence of my determination and work ethic. Since it naturally comes with the territory of being determined and having a strong work ethic, I do not think there is something I can actively do to change this weakness. Instead I think I need to be consciously aware of this weakness in order to potentially counteract its effects.

Best,
Jennifer

Brand Yourself Project

Hey all of bloggers out there,


Welcome to Jennifer Heck's Self Branding Project. This project is to analyze the brand that is Jennifer Heck. In this day in age, every person has to be their own brand. One has to position themselves in a way that makes them unique and distinguishable. In order for one to find out what their brand is exactly they need to take on an internal and external analysis. I sent out an email asking some of my closest family members, best friends and confidants asking them a variety of questions about myself. They included queries about my strengths, weaknesses, unique attributes, and passions. Before reading their responses I decided to ask myself these very questions, as a self-analysis. The posts to come will include my internal analysis, an external analysis from family and friends, a determination if there is congruence between the two types of analysis, and finally my unique "feature-benefit." Keep posted to hear about what is the Jennifer Heck Brand.

Best,
Jennifer